Brand identity application
Client: Kevin McKenzie Hair London
Hark Design was engaged by Kevin McKenzie to undertake the identity development for his new, premier hair salon in Sydney’s CBD.
We worked closely with Kevin to design a brand which reflects both his personal style and the business goals of the salon. Sleek, strong, stylish, prestigious – a touch of Knightsbridge in Sydney.
The KMcK logo is applied in silver where possible. The salon’s appointment cards, price lists, marketing postcards and glossy black and silver product bags reflect the salon’s modern yet elegant, sophisticated style.